RAISING KIDS. CARING FOR PARENTS. NOT LOSING YOURSELF
Partner With Us!
Support. Simplify. Succeed.
Let’s make life easier for your people. The sandwich generation is stretched thin, stressed out, and running on fumes and it’s hitting your team’s focus, health, and productivity. I’ll bring the book, the conversation, and the strategies they can actually use tomorrow. Bulk pricing available, let’s talk.Your clients, employees, and their families are facing this now or they will be soon. Don’t wait for a crisis. Give them the guidance to prepare with confidence.
Financial Advisors
By 2030, one in five Americans will be seniors - leaving millions in the “sandwich generation” balancing aging parents, kids, and careers, often without a plan.
As the author of When Roles Reverse: A Roadmap for Caring for Aging Parents, I bring 15+ years of hands-on experience turning overwhelming caregiving into a clear, actionable plan.
For wealth managers, this is your chance to address a looming life stage that impacts emotional, logistical, and financial stability.
This guide arms your clients with proactive steps like securing Power of Attorney so they avoid costly mistakes and unnecessary stress.
Put this resource in their hands, and you position yourself as the trusted advisor who prepared them for one of life’s most critical transitions.
Let’s equip your clients and teams for life’s toughest transitions. Order in bulk and book me to speak. Call now for pricing and availability.
Human Resources
Your Employees Are Quietly Drowning and it’s costing your company more than you think.
Right now, millions of employees are juggling full-time jobs while caring for aging parents. They’re stressed, distracted, and burning out fast and it’s showing up in your turnover, productivity, and FMLA numbers.
Here’s the truth: Caregiving isn’t a personal problem. It’s a workplace problem. By 2030, 1 in 5 Americans will be over 65, and more than half of your workforce will be in the “sandwich generation.” If you’re not ready to support them, you’ll lose your best people.
I’m Barbara Stratte, author, podcast host, and 15-year caregiver to my mom with Alzheimer’s. I give HR leaders the tools to:
✅ Keep employees productive and present
✅ Reduce emergency absences and burnout
✅ Build a culture that retains top talent
Through training, resources, and practical strategies, I help companies prepare their people before they hit crisis mode. Because when you support your employees at home, you get their best at work.
Let’s make your workplace caregiver-ready before you need it.